Flight Routes

Tuesday, 30 September 2025

How this European city became the world’s most sustainable tourist destination

 

🌎 Alongside sparking housing crises and overwhelming infrastructure, overtourism is proving disastrous for the environment.




Dozens of destinations around the world are grappling with the problematic effects of overtourism.


Alongside sparking housing crises and overwhelming infrastructure, the phenomenon is proving disastrous for the environment.


Authorities have been forced to experiment with mitigation measures like visitor caps and restricted access to natural sites.


But some destinations have managed to protect themselves from mass tourism thanks to decades of sustainable strategies.


✅ This European city is the most sustainable tourist destination in the world


The GDS compares over a hundred cities around the world that are committed to sustainability.


Its assessment is broken down into four key categories: destination management, supply chains, social sustainability, and environmental performance.


For the second year in a row, Helsinki has been ranked first in the GDS Index.


“Helsinki continues to raise the bar by defining the ‘next practices’ of regenerative destination management,” says Guy Bigwood, CEO of GDS-Movement.


“Through bold climate action, pioneering sustainability strategies, and a steadfast commitment to transparency, the city demonstrates exceptional vision.”

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